About Lydia

I started blogging 10 years ago from my university residence. I’d found myself in a bit of a funk when it came to my style and needed to feel inspired again, I’d been coding (albeit badly) my own websites since I was 13 and using them to document my life as though it was an online diary so I feel like blogging came naturally to me at this stage. I documented my charity shop finds whilst living on a student budget and the ‘up-cycling’ of old pieces in my wardrobe. From there I got a job as an E-commerce manager at a mens leisure brand after graduating from The University of Northampton but continued my blog as a side hustle and I like to put the emphasis on hustle because I really did. Whilst others in my vertical lived at home and transitioned into full time blogging far easier, I had a mortgage and responsibilities to consider so I had to make sure I had every base covered before I made the jump from part time blogger to full time digital talent and from there, I have never ever looked back. Its both an industry I’m passionate about and proud to have been a part of in the beginning before the glamour of the industry that it is today took hold.

People are always surprised when they meet me that i’m not taller!! I’m 5’7″ and I can honestly say I have no idea what I weigh. I like to feel healthy and confident in my clothes, so I eat well and exercise to achieve this without worrying about the numbers.

I am 33 years young, but if anyone else asks, let’s just say 21…. again!

The majority of my content is captured either by myself behind the lens, a tripod if I’m in front of the lens or my by my long suffering husband, Ali. However I do occasionally like to work a long side photographers as I thrive off of the creative energy they bring to shoots. Equipment wise I will always be a Canon girl through and through, after my first big campaign many years ago I spent the entire pay check on a Canon 5D mk iii which I still have to this day. Its so clunky and old skool now considering the way photography has evolved, it doesn’t even pair with my phone but it was a real career milestone investing in my business in that way I couldn’t ever part with it. My favourite lens for it is the 50mm 1.4 lens which is an icon from the early years of blogging. For video and vlog footage the Canon G7X mk ii has always been my trusty side kick and although they don’t necessarily last that long (to be fair to them in the day to day Vlog life, they are put to the test) their performance is unrivalled. For an easy on the go content camera where the likes of the 5D can me just a little too big, I reach for my M50 with interchangeable lenses it gives that professional finish to images in a much more compact way.

I’d say the biggest inspirations behind my style are the seasons. I’m completely enchanted by them and find so much beauty in the natural changes, colours and tones that effortlessly come and go with each seasonal change so much so that it even extends to my home and where I can use as much natural texture and tone to really mirror what’s outside and blur the lines between the two. For my personal style you can expect to see botanicals and florals across light weight linens and sheer organza fabrics for Spring/Summer whilst Autumn/Winter makes way to deep earthy tones which make perfect bases for buildable layers of wool & cashmere.

Firstly, I’m so honoured you would like my opinion on something you’ve decided to launch in to- well done you! I do receive a large number of product review requests and I only have one face/ body to try it on, so please do reach out via the Contact page and someone in the team can ensure that we can discuss your brand and see what is possible.

All products will be linked in my YouTube videos if available. For Instagram I try to take as many of the brands i’m wearing or featuring as possible! Alternatively, have a look at my Shop page for anything I have showcased recently.